Lewis Craig – Deputy Head of Academy at Salford City Football Club and previously at Burnley

June 22, 2020

Are you interested in the ups and downs of being an aspiring professional footballer and what it is like being a lead coach and integral part of one of the most interesting and exciting clubs (and projects) in the football league – Salford City? If so, you are in the right place…

In 2017, Lewis joined Salford City Academy and his role was to bring the experience he gained at Burnley (a Premiership Academy) and work for the Class of 92 owners to develop a new Football Academy with Jamie Russell.

He openly shares his experiences as an aspiring professional footballer, the highs and lows and how he has become the coach and person he is today.  This is a fantastic and ‘real honest’ insight for all parents, young players, and aspiring coaches.

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 Success Quote or saying:

  • Cling onto the correct (good!) people…
  • Manage your own personal development
  • Know myself better


Quick fire questions:

The books that you would recommend are? (Please click to purchase)

The Power of Habit: Why We Do What We Do, and How to Change By Charles Duhigg

Moneyball: The Art of Winning an Unfair Game by Michael Lewis

It’s Not About The Bike: My Journey Back to Life by Lance Armstrong

When Nothing Else Matters: Michael Jordan’s Last Comeback by Simon & Schuster UK


Technology that really helps me…


The Excel spreadsheet

How do I prepare to be the best version of myself…

The more I run the better I feel

Be the best prepared I can be

If I won the lottery I would spend my money…

Something with my family

Invest in property

Build on the business idea helping coaches

In one sentence – What advice would you give to your teenage version of yourself?

Cling on to good people, manage your own personal development and travel and network

Who has made a big impact on you?

Jerry Harrison (Great friend with great soft skills)

Martin Diggle (FA tutor)

Jamie Russell (My current boss at Salford City and gave me an opportunity)


Whos’ Sport Story would you be really interested in hearing?

·       Michael Phelps

·       Chris Hoy

·       Tiger Woods


Coaching questions I would like to pose:


Who are the 3 people you spend the most time with and what impact do they have on you – positively and or negatively?


What is your next short-term goal and how clear is it to allow you the best opportunity to be successful in achieving it?


Contact info:





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